Royal Auto Marketing Blog


Latest News, Reviews and more!

October
01
October
01
If you're like the majority of car dealers across the country, you're most certainly losing. The good news is there's still enough time to win the game in the 4th quarter, no matter how far behind you are. Let's start by looking back at the past three quarters to identify why you...
September
06
September
06
If your dealership has been conducting "private sales" each and every month (in some cases two per month), you are most certainly or soon will be suffering from what we call ”data fatigue”. Dealers of all makes across Canada are experiencing this right now... Statisti...
September
02
September
02
Postal Code Targeting... ...allows the targeting of households closest to a specific address. As all dealers are noticing, the constant barrage of calls and invites to your existing databases as a result of private sales are causing extreme data fatigue resulting in once loyal customers ...
May
17
May
17
Is Your Car Dealer's Sales Event Worth Having?   You put a lot of effort in your sales events. The planning, coordination, staffing and setup can be both costly and time consuming for you and the members of your team. As your marketing strategy becomes more and more targeted and you need ...
April
29
April
29
If your dealership has been conducting private sales each and every month (in some cases two per month), you are most certainly or soon will be suffering from what we call ”data fatigue”. Data fatigue is excessive communications (in this case emails) that cause your client base to start ...
April
15
April
15
Like many dealerships, you likely take part in the age old practice of outbound marketing. Outbound marketing campaigns are efforts made by a company to reach out to their client base through trade shows, flyers, print ads or TV commercials. In this instance the company reaches out to start the con...
April
01
April
01
Many automotive marketing strategists and agencies will try to bring their own staff onto your lot during their sales events. While you may need an extra hand on deck, there are great reasons to keep your team intact and have your own salespeople running the show. As our sales staff gets younger and...
March
18
March
18
You’ve probably heard other dealership owner or operator's telling you to stop wasting your time with direct mail marketing techniques. Maybe you’ve hired an outside party to help you with your marketing strategy and they gave you all the “reasons” that direct mail is a t...
March
03
March
03
  If you've been in the car business longer than a coffee break, sure as heck you've experienced a Super Sale company come into your dealership claiming they can turn turn your dealership and your sales numbers around. These types of promises are not always true, especially when you&rs...
February
18
February
18
Marketing and advertising costs for dealerships can be costly but there are ways to engage your audience and land sales using free social media platforms such as Facebook, that you can build and manage yourself. If you’re new to social media, or at the very least new to social media marketing,...
February
08
February
08
  Dealerships from coast to coast are having auto sales. Some of these events are over the top, and flashy others are barely advertised, neither ensures success. An auto sale event can do a lot for you if you do things right. If you’re looking to make your next sales event a big success ...
July
24
July
24
Hey, Do you know anyone looking for a new or used car? E-mail me their information, if they buy a vehicle I will send you and a friend to Las Vegas (airfare and hotel). Come on… What are you waiting for?...
July
08
July
08
How time flies… I was just looking at the site and realized…”Holy Car Gods!, I haven’t blogged in forever”. Let’s see what I can touch on in the past little while… 1) Business has been fantastic 2) Everyone seems to be drying out from the floods 3) 2014 ...
March
11
March
11
From March 13 – March 16, take your pick of any in-stock Dodge Journey for only $77/mth....
February
15
February
15
Today marked one month Danny The Car Guy welcomed Medicine Hat on board. What a month it’d been!!!! A remarkable 1026 visitors to www.dannythecarguy.com and 127 “likes” on the facebook page. Thank you Medicine Hat, it’s been an amazing first month! Danny The Car Guy...
February
03
February
03
Danny The Car Guy lets you buy with confidence as every vehicle advertised comes with a detailed CarProof report… Canada’s version of CarFax....
January
31
January
31
After 10 months of success, Danny The Car Guy continues to grow and see increased traffic via the website. As of today, web traffic has exceeded 7,000 visitors. The average visitor to the site spends an average 2 minutes, 24 seconds there and views 3 pages on average. Of the 7,000 visitors, 71% were...
January
27
January
27
After nearly a year of market research and analyses, the time has come to set up an office in Medicine Hat. I’m looking forward to working with the locals in the area. Danny...
December
03
December
03
The deals just keep getting better and better at Danny The Car Guy. For the month of December, buy any new or used car and get up to $5000 cash. Now, for the month of December, also make no payments for 90 days!!! Thats an extra $5000 plus no payments until March 2013… What are you waiting fo...
November
23
November
23
Danny The Car Guy can payoff up to $10,000 of your credit card debt. Imagine buying a new or used car and having your credit cards paid off!!! Contact Danny The Car Guy for additional information on this limited time offer. Call Danny @ 403-971-6330 or email danny@dannythecarguy.com....
November
23
November
23
Earn $500 for simply referring a friend, co-worker, family member to Danny The Car Guy. If that person buys a car from me, I will pay you $500 CASH!!! This can be a great source of secondary income. Make THOUSANDS per year by simply spreading the word… It’s that EASY!!! Call or text me ...
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